Competition in the market is also stiff and as other small firms continue to grow in this market, the situation may become even worse. The company is forced to suspend new product development plans to focus on efficient delivery of the current products. The case shows that the company is struggling with capacity issues, which made it necessary for its employees to work extra hours to avoid disruptions in their services. However, it is necessary to understand that the company is faced with various strategic issues and problems that the chief executive officer and his entire management team must address. Currently, it is considered the most preferred brand in the video-conferencing market, as shown in the case study. The outbreak of the novel coronavirus provided this firm with a unique growth opportunity.
Zoom has emerged as one of the leading providers of video-conferencing services for various institutions around the world.
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